![]() Stacey served as director on the sold-out 2010 So You Think You Can Dance Canada Tour. version of the show, where her passionate pieces have earned her three consecutive Emmy nominations from 2010-12. Stacey worked as resident choreographer and guest judge on CTV’s hit So You Think You Can Dance– Canada, before being hired for the U.S. She also earned the coveted role as an assistant choreographer for Broadway’s A Few Good Men Dancin’ and was an original cast member for the entire five-year run of Celine Dion’s record- breaking show A New Day at Caesars Palace. She performed as a member of Mia Michaels’ cutting edge dance company R.A.W., New York’s Parsons Dance Project, Ballet British Columbia and the Houston Grand Opera’s Carmen. David one said the people at Ogilvy were gentlemen with allows people to share ideas, post problems and provide solutions.Stacey Tookey - Emmy-nominated choreographer Stacey Tookey is a talented Canadian-born director, choreographer and dancer who has worked with legendary musical artists such as Celine Dion, Bette Midler, Justin Timberlake and Michael Bublé.In advertising these interaction costs are only growing as the process of solving marketing issues increases in complexity. McKinsey estimates that over a third of economic activity in the United States is the cost of interaction the cost of email, conference calls, managing suppliers, meeting with people and reading all staff emails asking who speaks Latvian.Price - ExchangePromotion – EvangalismProduct - ExperiencePlacement - Everywhere.Get Into The Market Place Fast And Optimise When Thereĭata, Data, Data - Measure Everything & Connect It Working Across The Customer Journey Ensures Write, but those who cannot learn, unlearn and relearn”Īfew T-Shaped People Beat Many I-Shaped People ĭelivering More Efficient and Better WorkĭOING GOOD DIGITAL/INNOVAT IVE WORKNOT DOING DIGITAL/INNOVAT IVE WORKĭOING AVERAGE DIGITAL/INNOVAT IVE WORKNOT DOING DIGITAL/INNOVAT IVE WORKĪ Thin Digital Agency Consulting Into Existing StructuresĪllows More Efficient Use of Scarce ResourcesĮnsures Specialist Resources Are Available To EveryoneĮxample: 80/20 Investment Marketing Ogilvy Lab “The illiterate of the 21st century will not be those who cannot read and Strategic Control & Delivers Best Of Breed Production Uberproducer/Ecosphere Preserves Creative & Ogilvy’s Internal Crowdsourced Advertising Process It to an undefined, generally large group of people in an open call.” Jeff Howe, Wired “The act of taking a job traditionally performed by a designated agent and outsourcing Collaboration - externally with consumersĪnd customers, suppliers and business partners, and internally acrossīusiness and organization boundaries - is critical. “No company today, no matter how large or how global, can innovate fastĮnough or big enough by itself. Online/outdoor/social/mobile/entertainment Searches for information aren’t productive, andĬountless hours are wasted on pointless e-mails, telephone calls, and Turf wars between product, sales, and geographic managers kill Internecine battles and unclear decisions are common. Such structures can burden professionals with several competing bosses. Retrofitted with ad hoc and matrix overlays, that encumber companies “This may be the time to destroy the vertical organizational structures, McKinsey, Leading Through Uncertainty, December 2008, Bryan &Farrell Marketing Changing - From 4 Ps To The 4EsĪ Mythical & Fundamentally Evil Creature? Mass collaboration, this new way of organizing will displace the traditionalĬorporate structures as the economy’s primary engine of wealth creation. As a growing number of firms see the benefits of Smart companies are encouraging, rather than fighting, the heaving growth of.Organization rather than on hierarchy and control. New models of production based on community, collaboration and self. Technology, demographics and the global economy are giving rise to powerful While hierarchies are not vanishing, profound changes in the nature of.Not onlyĬonsumers but advertising agencies, marketers and their staff. To collaborate, create value and compete at everybody’s fingertips. The growing accessibility of information technologies puts the tools required.The world, we are entering a new age in which people take part in the Due to deep changes in technology, demographics, business, the economy and. ![]()
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